Promoted buyers can often be overlooked by revenue teams, with them favouring newly appointed hires who are perhaps more likely to implement wholesale change. However, promoted decision-makers will begin to commit their new budgets 50% faster than external hires and regularly appoint new partners to help them make fast starts in their new roles.
Here are some of the promotiones already made in the first 12 days of May across 3 of our products:
HR Promotions:
• Burberry - Tony Daley, VP of Reward
• The Very Group - Robyn Richards, People Director
• Bristows - Morwenna Scholes, Director of HR
• Astellas Pharma - Lisa Gray, Director of Global L&D
• BP - James Astin, VP of HR - Offshore Wind
• Cobb Europe - Jo Bethwaite, HR Director
• AbbVie - Hadil Younes, Talent Acquisition Director - Europe
• The Works - Debbie Jamieson, Chief People & Retail Officer
• AstraZeneca - Ceris Pike, Global Reward Director
Finance Promotions:
• Harvey Nash - Nicholas Rogers, Finance Director UK & Ireland
• Assura - Owen Roach, Group Finance & Transformation Director
• Cazoo - Gareth Purnell, Group CFO
• Publicis Sapient - Elizabeth Bill, Director of Finance
• Etika - Debbie Wilcox, Group Finance Director
• Omnicom - David Barry, Group Tax Director
• Alvarez & Marsal - Alex Parkes, CFO EMEA
• Mutual Vision - Katrina Harman, Chief Financial Officer
• Denbury Homes - Luke Coppen, Finance Director
Marketing Promotions:
• Rapha - Tom McMullen, Chief Marketing Officer
• Arnold Clark - Stephen Millar, Group Marketing Director
• Nest - Pippa Strutt, Director of Brand & External Communications
• Healix - Saara Day, Global Brand & Marketing Director
• Jimmy Choo - Catherine Turek, Global Senior Marketing Director
• Mondelēz - Phil Warfield, Marketing Director Cadbury Equity
• World Rugby - Miri Keck, Director of Brand Marketing
• Spotify - Leroy Harris, Director, Global Head of Music Marketing
• Wise - Iona Carter, VP of Brand & Marketing Strategy
You can very simply target key promotions in key sectors or groups of companies in Honch, allowing you to create customised outreach plans towards these new buyers.